01
Funny
The ones people stop you in line to read.
Volume 01 — coming soon
It's just a shirt.
It isn't, obviously. Verso is the printed side of the page — the bit people actually read. Same idea, worn.
What we're making
Four lines of work — the funny one, the one that's just good design, the one people are wearing right now, and the one you reach for without thinking. All on the same soft, honest cotton.
The ones people stop you in line to read.
What's being worn right now, not last year.
Vintage-leaning artwork, worn-in print.
Quiet graphics that go with everything.
Designs land here when the first drop goes live.
The blank underneath
Everything prints on the same mid-weight ringspun cotton — the kind that keeps its shape after the fifth wash instead of turning into a crop top.
How it works
Pick a design, a colour and a size from XS to 3XL. Card, Apple Pay, Google Pay and Shop Pay all work at checkout.
Your order goes straight to a print facility. The design is pressed into a blank that was never printed until you asked for it.
Packed and posted from the facility closest to you — usually 2–5 business days in the US.